CAL Learning Blog

Healthcare Messaging Across Cultures

All healthcare organizations seek to educate their patients and increase healthcare literacy. Pamphlets and brochures can provide the correct information, but to be effective, they must be interesting and memorable to the reader. These preferences vary by culture....

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Speak Clearly with Correct Stress

Stress is extremely important in English. Stressing the wrong syllable or pronouncing all syllables with equal stress are a common problem for non-native speakers, and can be very confusing for the listener. A native speaker may not understand a word that has the...

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5 Best Practices for Serving Diverse Customers

Good customer service means different things to different people. Here are 5 ways to develop your cultural competency for customer service, and  have a greater opportunity to attract and retain diverse customers. 1. Know your clientele. Spend time talking with clients...

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